Digital Marketing

Digital Marketing

At a high level, digital marketing refers to advertising delivered through digital channels such as search engines, websites, social media, email, and mobile apps. While this term covers a wide range of marketing activities, all of which are not universally agreed upon, we’ll focus on the most common types below.

COURSE SYLLABUS

SEO Search Engine Optimization

  • Introduction
  • Analysing Website
  • Keyword Research
  • Title Description
  • Meta Tags Description
  • Meta Tags Keywords
  • Sitemap / Robots
  • Web Master Tool
  • Google Analytics
  • .httaccess
  • Directory Submission
  • Social Bookmarking
  • Article Submission
  • PPT Submission
  • Blog Submission
  • Classified / Local Listing

Adword Campaign

  • Introduction
  • PPC
  • CPC
  • CTR

SMO /SMM

  • Ad Campaign on FB
  • Schedule Posts
  • Tags & Tagging
  • Social Network
  • Facebook & Twitter
  • Google+ & Youtube

Technical Software

  • Photoshop
  • WordPress

Eligibiltiy Criteria

10+2 or Graduate

Duration

3 Months / 6 Months

Welcome To GLP

Gracious Learning Point, a leading IT training institute, provides courses in various technologies to enable freshers as well as working professionals, with cutting edge technology as well as confidence to take up and execute projects successfully.

Contact Info

  • Pritm Nagar, Model Town, Ludhiana
  • +91 734755-5724, 0161-4083909
  • Mon-Sat | 6:00 - 20:00

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